Through analysing your website visitors in more depth you’ll uncover opportunities to make the website stronger.  Sometimes they won’t be immediately obvious but as long as you keep the focus on what matters, then you’ll be looking for opportunities to fix weaknesses.

What matters?

The percentage of enquiries/sales you get compared to the numbers of potentially useful visitors getting to your product or service page.

This video summarises what we’ve found in the previous videos and points the way forwards.