If you haven’t already seen our guide to identifying clicks from your email marketing campaigns, then please go to that page first to ensure that clickers from your email marketing campaigns are being tracked within your A1WebStats data.
This guide helps you to identify those website visitors who clicked through from an email marketing campaign and who looked at several pages of your website.
If, for example, you had 100 clicks and 20 of them went to several pages, including your product or service pages, after clicking through to your website, then you’d probably want to invest more time/resources in nurturing those people that are more interested in what you have to offer.